Second Tech Blog Test
Backed with $32m from Sequoia Capital and Eric Schmidt, Taykey solves the problem of people living in their own echo-chamber and only seeing what... The post Second Tech Blog Test appeared first on...
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Pokémon Go Loses Steam and Millennial Women
The continued momentum of Pokémon Go has become a hot topic among Tech Enthusiasts as Nintendo seeks new ways to re-engage users heading into 2017. Pokémon Go is considered a huge success by nearly any...
View Article8 TV shows you need to watch if you love ‘The Walking Dead’
Business Insider worked with Taykey to discover which shows dedicated “The Walking Dead” fans talk about most when they’re not talking about “The Walking Dead.” By: Jethro Nededog | Senior TV...
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Why CES 2017 Was Surprisingly Low on New Trends
With CES 2017 wrapped up, the event was remarkably low in trending content, with Taykey reporting less than 10 trends for the four-day event. A small amount of trends means low conversation volume, and...
View ArticleWhy CES 2017 Was Surprisingly Low on New Trends
Taykey’s CEO Amit Avner worked with The Drum to publish our data on CES 2017. The event was remarkably low in trending content, with Taykey reporting less than 10 trends for the four-day event. A small...
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Three Ways To Score Big With Your Super Bowl Campaign
With all of the competition for audience attention it can be difficult to effectively break through the clutter surrounding the big game. Here are three concrete ways that aligning your campaign with...
View ArticlePedigree’s Puppy Bowl Gets Leg-Up on Super Bowl Through VR
Taykey CEO Amit Avner offers his perspective on how VR technology is changing Pedigree’s Puppy Bowl event. Read the full article The post Pedigree’s Puppy Bowl Gets Leg-Up on Super Bowl Through...
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Super Bowl Conversations: The Good, The Bad, and the Unexpected
Taykey examined real-time data from Super Bowl LI to analyze volume, sentiment, and audience demographics surrounding the most talked about Super Bowl ads. Even before the big game, three ads in...
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The Sweetest Trends
Taykey analyzed the audience talking about Valentine’s Day across social media and popular websites. Here are some of our key takeaways, including conversation volume, audience demographics, and the...
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Did Social Media Affect the Super Bowl Outcome?
In an age where machines are now learning how to engage in group activities and take over and automation being applied to industries once manned by humans, there lies an interesting intersection of...
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2017 Oscar Predictions
We used sentiment analysis to predict the 2017 Oscar Winners in four major categories. Check out the image below for our methodology and predictions. The post 2017 Oscar Predictions appeared...
View Article7 Digital Marketing Stats That Grabbed Our Attention This Week
According to the digital chatter analyzed by Taykey, the tech company believes it can predict who will win the Oscars on Sunday night. It’s all about positive social sentiment. By: Christopher Heine...
View ArticleTaykey Predicts Oscar Winners…
Israeli tech company says it can analyze digital chatter and social sentiment to predict who will win Academy Awards. By: Viva Sarah Press | Contributor on ISRAEL21c Read the full article The...
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Making the Most of the March Madness Opportunity
Conversation volume among basketball fans surges during the weeks surrounding March Madness. Fragmentation of conversations driven by social and mobile has made it increasingly difficult for...
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Amplify Your Coachella Campaign with Trend Advertising
Music festivals are a great way to reach and engage with music fans, but not all music festivals are created equal. Coachella presents a unique opportunity for marketers because it is one of the only...
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Assessing the March Madness Conversation Scoreboard
March Madness is in full swing right now with the Sweet Sixteen underway. We tapped into our real-time audience data to better understand the March Madness audience and uncover which teams, players,...
View Article8 Digital Marketing Stats From This Week That Caught Our Eye
Adweek’s weekly digital marketing roundup featured Taykey’s stats and analysis of the NCAA men’s basketball tournament. By: Christopher Heine | Technology editor of Adweek Read the full article...
View ArticleWhy Advertisers Need to Capitalize on Trending Content to Survive
Taykey was featured in Inc as the main company trying to solve advertisers’ demand for more effective audience targeting. A platform like Taykey doesn’t just help brands optimize their ad campaigns; it...
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Top Trends from The Month: Featuring March Madness the Pope’s Hat and Pizza...
Every month at Taykey we dig into our massive trove of online conversation data to understand more about leading trends and their implications. In March, we saw that March Madness lived up to it’s...
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